Thursday, 28 June 2007
Justice new video for D.A.N.C.E
Justice are a french Christian band creating, in my personal opinion some of the most exciting music around. I particularly like the video that goes with their new song D.A.N.C.E. It's a clever piece combining animation and real life action. The comic book style illustration has been used by Justice previously, on album covers and posters. Justice have used graphics that have come to be associated with the band in a new way that engage the viewer throughout the video. The use of bright vivid colours against a very dark backdrop means the animations/illustrations jump out at you and can be followed step by step. Overall this video captures the energy of youth and purveys the quirkiness of the music by combining vivid illustrations with fashion.
Video directed by Jonas and Francois
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1 comment:
This is a creative mix of animation and film and I think what makes it so successful is the thought behind the integration of the two media. This approach has produced a music video that not only suits the song but also holds the attention of the audience for the entirity of the track.
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